On 1st of September we launched our brand-new KAHL look including a new website, new logo, and corporate design.
With our new brand KAHL we want to reposition ourselves as a manufacturer of specialty ingredients with a focus on quality, service, and technical know-how. We are shifting the focus from product-based to a solution-based approach that helps customers to find the product that matches their needs more easily. We are more than just wax.
The new KAHL look is modern, minimalistic, and technical with a wide, strong, and self-confident logo. Our new claim “creating future standards” reinforces the logo: we are moving forward, leaving the competition behind.